Our Story

Hello! My name is Crystal and I'm the owner at The Wilde Magnolia, where we believe that every gift has the power to tell a story.

Our story begins with a love for the art of gifting and the desire to make every moment meaningful. I’ve always been drawn to how a thoughtful gift can strengthen bonds and create memories that last. But, as a busy parent of 3, I understand how hard it can be to find a thoughtful, personal gift amidst a hectic schedule - between work commitments, managing a household, and keeping up with the busy schedules of social kids, it can feel overwhelming to carve out time for ourselves or thoughtful gestures for our loved ones.

I wanted to create a space where people could find beautifully curated, thoughtful gifts that felt as special as the person receiving them. Life goes by so quickly, so each hamper is designed to celebrate life’s meaningful moments - whether it’s a small token of appreciation, a grand gesture for a loved one, or a reminder to slow down and have a little of that me-time you've been pushing to the side for so long.

---

Rooted in Australia, Inspired by Home

I'm a small-town girl at heart and having lived on the Darling Downs in QLD for my entire adult life, I’ve been surrounded by talented local artisans whose creativity and craftsmanship inspire me. Australia is home to so many incredible makers who pour passion and love into what they do, and I knew I wanted to showcase their talents in my gift hampers. There’s something truly special about supporting homegrown businesses and keeping it local!

At The Wilde Magnolia, we proudly partner with Australian brands, ensuring that every product we offer tells its own story. From small-batch chocolatiers to handcrafted skincare, we celebrate the best of what Australia has to offer. By supporting local artisans, we’re not just delivering gifts - we’re creating connections and supporting communities that make a difference.

---

More Than a Gift: Creating Lasting Feelings

One of my favourite quotes is by Maya Angelou, she said - 

"I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel"

I really wanted to encompass this sentiment with The Wilde Magnolia, which is why we don’t just focus on the physical gift, but on the emotions that come with it—the joy of giving, the warmth of receiving, and the connections that deepen because of it. Every detail of our hampers is designed to create those lasting feelings, because in the end, it’s the emotions we leave behind that people cherish most.

When you visit The Wilde Magnolia, we want you to feel confident, inspired, and full of joy. Every detail of our website is designed to reflect the warmth and thoughtfulness that goes into each of our gift hampers. Whether you're looking for the perfect gift or simply exploring, we hope you feel a connection to the local artisans we support and the care we put into making every moment a little more special.

Thanks so much for being here!

Crystal x